Ep.6 – A Conversation with “JV Jedi”, Russel Westcott

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Why You Have to Check out Today’s Podcast:

  • Know the importance of identifying your buyer persona and avoid the common stumbling blocks encountered by real estate investors.
  • The Three Pillars of Real Estate Investing
  • Pinpoint the everyday things that are stopping real estate investors to move forward and what you can do about it

Summary

Russell Westcott is the #JVJedi. He a full-time veteran Canadian-based professional real estate investor, best-selling author, and an inspirational public speaker. He is the founder of Raising Capital Academy which is an online community of passionate action orientated Real Estate investors dedicated to supporting each other. He is also the Chief Communications Officer of TriUrban Inc. Real Estate, an innovative full-service brokerage specializing in brand new homes.

Russell is part of the movement encouraging people to do what inspires them to make a measurable impact on other peoples’ lives.  Russell is a believer that to imitate one’s success, you should create leaders around you. And to be an expert in a field, it is your primary obligation to teach other people new and substantial knowledge that will have a lasting effect on the student’s life and the community you are building.

In this episode, Russel shares his real estate journey as the #JV and the backstory of how he was introduced to the real estate industry. He also dives deep into the proven real estate strategies that he uses to get sales, the pitfalls of real estate investors, the challenges real estate investors encounter and the ways to overcome it and how to use an “Investor Qualification Script” to qualify people you want to work with.

 

Topics Covered:

3:47 – How an Oprah Winfrey episode with Robert Kiyosaki open up the real estate opportunity for Russel

5:23 – The Three Pillars of Real Estate Investing that Russel implement to generate sales in real estate

7:02 – The mistakes Russell made that he wanted you to learn from and how to effectively apply the three pillars of real estate

8:33 – Russel describes his ideal tenant and why you also need to identify your ideal customer to be successful in real estate

9:49 – The common mistakes people make in real estate investing that you can refrain from committing and tips on how to be the “perfect investor.”

11:26 – Russell puts an emphasis on why he is teaching people the right way to do real estate

13:07 – What common reasons are stopping you from doing what you need to do and how will you handle it?

15:58 – The Ambulance Conversation: How Russel turned an emergency situation into a real estate conversation, a story that shows how any situation can be an avenue to share your message to the people

19:23 – Russell reveals how using his “Investor Qualification Script” will help you qualify your prospects and steer clear of omissions

Key Takeaways:

“The perfect investor is somebody in between the book ends. Somebody who knows what they are buying. They have a system in place… it’s a marathon distance  at a sprinter’s pace.” – Russell Westcott

“If you teach somebody else something you just learned, you’re reinforcing what you just learned, and you’re potentially inspiring somebody else to learn something new, to elevate their game at the same time.” – Russell Westcott

“You will get investors coming to you if you have an intention to help them. If you detach yourself to what you’re going to get from the transaction and what you’re going to get from the deal and detach yourself from the result and your only focus is to help the other person fulfill upon what they want to accomplish, and you participate with them winning – you will have an endless supply of investors lined up at your door. ” – Russell Westcott

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Ep.5 – July Ono: Create Your (Multi) Million Dollar Network

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Why You Have to Check out Today’s Podcast:

  • Know how to handle rejections and see ‘NO’ as your advantage
  • Find out how to establish your own core group of investors
  • Learn an effective approach to talk to, educate and pre-qualify your prospective investor

Summary

July Ono is a  real estate entrepreneur focusing on multi-family properties investments. She is an author, a trainer and a coach. She’s got deals in Northern British Columbia, done deals in Ontario, built a massive building from scratch at Langley, British Columbia, and bottom line, she created solid vast portfolio starting from nothing in around ten years. She created a portfolio of over 525  properties, and she did all of that with other people’s money.

In today’s episode, we dive into July’s million dollar network, the type of investors she has in her core group, how she attracted those investor partners, and the things you need to know to take that first step towards raising capital, finding investors and making your first deal.

Topics Covered:

02:50 – The properties July had when she and Dave met, where she’s just getting started in real estate

04:00 – July’s journey to real estate – from being devastated by life, enrolling in acting class, becoming a public speaker and how it all helps her in dealing with investors

07:15 – Tips and advice on how to talk with your prospective investors – plus how to be a better networker

11:10 – What July do to learn everything about real estate and what sparks her interest in it

14:05 – Benefits of having your partner supporting you in what you do and how July found her niche and got her first deal

21:37 – How to handle rejection and see ‘NO’ differently, July’s first deal through investors and why you should never say a figure to a potential buyer

28:37 – Maintaining on the good side of the securities commission – plus how to handle legal documents

34:17 – The amount of capital and investors you need to create a portfolio of over 500 units and how July developed her core group of investors

41:30 – What you need to know to take that first step towards raising capital, finding investors and making your first deal

43:17 – Afraid of approaching people to ask for money? – July’ advise and how she educates and pre-qualifies investors using the seven profits center in real estate and a personal story

55:24 – Getting your prospective investors to talk about their story to educate them using their own life

Key Takeaways:

When your agenda is more important than their (investors) agenda, they simply won’t give you money.” – July Ono

I made meeting people a strategy.” – July Ono

The seminars are just a venue to mastermind with lots of other like-minded people. I would provide the venue, and people will show up. And eventually, you do this often enough; you become the trusted authority.” – July Ono

You never go into trying to sell a deal to anybody. It’s simply not going to work.” – July Ono

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Ep.4 – Edna Keep: Under Promise, Over Deliver, and Win

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Why You Have to Check out Today’s Podcast:

  • Learn the importance of building your real estate knowledge through education
  • Learn how to find, attract and keep investors happy
  • How to have hundreds of doors to your portfolio by investing with joint venture partners

Summary

Edna Keep is a real estate investment coach, a real estate millionaire and author of Multiple Ways To Wealth. Edna Keep, author of “Multiple Ways To Wealth: Creating Your Prosperous Lifestyle” and real estate investment teacher.

On this episode Edna shares  her journey transitioning to the real estate industry from being a former financial advisor, her philosophy of “Learn, Grow, Share” and her  passion of helping new and experienced real estate investors get greater financial options and opportunities, grow their portfolios and live the real estate lifestyle that they want.

 

Topics Covered:

01:32 – Edna’s backstory – financial advisor leaping to real estate, how investing in real estate education helped develop her expertise around the new career

11:40 – Best way to find money partners for the deals

12:40 – How she qualify her investors before she takes their money

13:58 –  Get Joint Venture Partners: advice to people to stay on the good side of the not-so-friendly securities

15:14 –  What to do to enjoy real estate superior rewards: Under Promise, Over Deliver  and Win

20:18 –  Different screwups real estate investors make and what to learn from them

22:30 – Q: If she lost everything how will he raise funding from scratch if the only thing that is left is her knowledge? A: Go to a networking event that caters to real estate.

Key Takeaways:

“[on managing deals] It is better to under promise and over deliver.” – Edna Keep

Many people do not know how to structure a deal to make money for everybody.” – Edna Keep

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Ep.3 – Daniel G. St-Jean: Find the People First, Real Estate is a People Business

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Why You Have to Check out Today’s Podcast:

  • Learn how to use the ‘other people’s money strategy’ to get your capital
  • How to establish yourself as a knowledgeable, connected, trustworthy business person to your network
  • Know why real estate is considered as the people business

Summary

Daniel St-Jean is a professional real estate investor a full-time investor based in the Niagara Falls region of Ontario. He has been in “sales & marketing” in one form all of his adult life. And in the last 25 years, he has bought, started, or sold ten different businesses. He has been a professional photographer, a publisher of educational material, networking member, speaker, trainer, and teacher.

In this conversation, Daniel shares his real estate journey, how he focuses primarily on rent to own deals, how he and his wife Laurel created the ideal real estate lifestyle for themselves. He also dived deep on exactly how he finds people who fund his real estate properties by creating a conversation and keeping the ball rolling to get them onboard as investor partners. Enjoy this conversation and get a lot out of it as well.

 

Topics Covered:

04:03 – How her wife Laurel love for wine directed them to the real estate business

07:16 – Daniel’s shares his real estate strategy

08:27 – Funding deal number 1 through ‘Other People’s Money’ strategy

11:20 – His real estate lifestyle goal

13:07 – Real estate as a people business, how was he able to raise capital without having a real estate track record

20:00 – Advice to novice real estate entrepreneur to standout and close deals

27:54 – How to establish yourself as a knowledgeable, connected, trustworthy business person to your network

31:12 – The importance of doing your legwork and prep work to establish your business network

36:35 – Q: If he lost everything how will he raise funding from scratch if the only thing that is left to him is his knowledge? A: Network.

 

Key Takeaways:

If you are totally knowledgeable with your widgets but you suck at talking to people, you are not going to sell any widgets.” – Daniel St-Jean

If I start with the idea that I am going to finance any deals with other people’s money, it immediately tells me that I have zero limits on how many deals I could make.” – Daniel St-Jean

People invest in you and the deal is really just collateral.” – Dave Dubeau

 

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Ep.2 – Stefan Aarnio: How to Flip Houses for Fun and Profit WITHOUT Using Your Own Cash

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Why You Have to Check out Today’s Podcast:

  • Learn how Stefan purchased, controlled and owned real estate with ‘no money down’
  • Hear his journey to becoming a self-made flipping rockstar
  • Know the secret of becoming a successful real estate professional: Mindset is what matters

Summary

Stefan Aarnio is an award-winning real estate Investor, Entrepreneur, Author and winner of the 2014 Rich Dad International Hall of Fame award. He has been featured in Canadian Real Estate Wealth Magazine, and Entrepreneur Magazine named him one of the Top 10 Real Estate Influencers to Follow. Starting with only $1200, Stefan has built a multi-million dollar portfolio for himself and his partners and been recognized on The Self Made List.

In this episode, Stephan dives deep into his real estate career journey from dreaming to be a rock star artist that eventually transitioned to being a real estate flipping expert and real estate coach. Stefan shared how he accumulated properties at an alarming pace controlling most of his local niche through his understanding of Real Estate Joint Ventures. Stefan’s philosophy is simple, find great deals, build a fantastic team, pay everybody and create partnerships for life.

 

Topics Covered:

00:55 – Stefan’s real estate investing journey: accumulating properties deal after deal at an early age

05:38 – Flipping: how his company maintain to move a contract every week

06:18 – How his ‘No Money Down’ vendor financing system works

07:32 – Acquiring a real property after playing a cash flow game with partners he just met, holding the mortgage ending up buying the guys out of the deal

08:22 – How hiring a mentor changed his real estate career, closing 24 deals after having a mindset shift

11:12 – Moving up from family and friends funding source and getting funds from millionaire investors, the mindset that shifted his business to the abundance

12:25 – Where and how he landed his ‘big fish’ deals

15:47 – How he present the investment opportunity to investors

17:58 – How he structures his flipping deals

22:13 – The securities token he presents to his investors through joint venture agreements

24:55 – How he raise funding from scratch: the importance of developing sales skills as a real estate professional

 

Key Takeaways:

 “[on starting a real estate career] In the beginning, take what you can get. If you do start with that, work as hard as you can to get out of that and get into something better.– Stefan Aarnio

“[on property investing] Why pay for it if you can get somebody else to.” – Stefan Aarnio

Everybody likes making money. No matter how rich or poor you are. Everybody’s interest is to hear about ways to make money.” – Stefan Aarnio

If you can get the deal, the money is always there.” – Dave Dubeau

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Ep.1 – Julie Hoffman: From Massive Success To Massive Failure And Back Up Again

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Why You Have to Check out Today’s Podcast:

  • Learn how Julie used her life’s adversities and struggles  to be her main driver to success
  • Learn how volunteer work helped Julie get instant credibility and an extra opportunity for her career and business
  • Know the things Julie does to structure her every deal to comply on the good side of the not-so-friendly securities commission

Summary

Today marks our very first episode, and we would like to share you the story of our featured guest Julie Hoffman. Listen up and get geared up on the things we needed to know about real estate investing.

Julie Hoffman is an experienced real estate investor who started her career in 2001. She has transacted over 300 deals and over $80 million in real estate. She has a passion for helping other up-and-coming real estate investors and professionals. Over the next 5-10 years, she looks forward to doing more teachings and coaching in the area of Real Estate Investing, as well as more property development.

In this episode, Julie shares some of the “landmines” that she discovered along her real estate career, how she bravely faced and overcame her rough road of challenges. Let her story be an inspiration on how you will walk the journey as a real estate investor.

Topics Covered:

01:45 – Julie’s selling journey: sold a condo conversion in a month

02:28 – The greatest struggle Julie experienced and how this experience lead her to regain her confidence and strength in selling and save people from bankruptcy

04:46 – How her flipping deals helped her grow and raise her first capitals for her real estate investment business

07:09 – Julie’s unfair advantage in finding and getting investors

09:06 – How her volunteer work helped her get instant credibility and an extra opportunity for her career and business

14:14 – The things she does to structure her every deal to comply on the good side of the not-so-friendly securities commission

16:37 – How she established her solid track record as a real estate investor

Key Takeaways:

The cool thing about what I went through is I didn’t find anybody who could help me. I had to become the person who could help people like me in the situation that I was in.” – Julie Hoffman

If people knew I understood what they were going through, it will be very easy for me to talk to the motivated seller because I have been in their shoes.” – Julie Hoffman

“Don’t do things from a place that ‘I’m making this trade for money.’ Do it from a genuine perspective of I want to help and be part of something great.” – Julie Hoffman

“Keep people secured on a title. That is the safest place to be when it comes to investments. You got to keep their money secured. Secure your investors as absolutely best as possible.” – Julie Hoffman

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