Ep.76 – Marketing for Massive Deal Flow with Michael Quarles

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What you’ll learn in just 17 minutes from today’s episode:
  • Marketing strategies to implement to keep you getting good deals
  • Finding techniques in how to deal with getting prospects
  • Learn how an owner decided to sell his house off-market to Michael at a discount rather than having it listed

 

Summary

Michael Quarles started as a Real Estate Entrepreneur when he was an adult teenager, buying an R2 lot and building a duplex. He didn’t know what the heck he was doing; all he knew was that he wanted to. He had an “S” on his chest mentality, which helped push him through the many unknown battles of real estate. Since that day, he has been involved with hundreds and hundreds of real estate deals. In 1991 he obtained his general building contractors license, building over 70 single-family homes and multifamily units from the ground up.

Michael is a ‘marketing machine’ for finding great deals. After doing hundreds of deals on purpose and through marketing systemization, several people asked him how he did so many deals so quickly… His answer then remains the same as it is now: it was a matter of marketing, understanding negotiation and respecting systems. Subsequently, he began helping new and seasoned investors jumpstart their marketing and their careers through a variety of family businesses that he is proud of today.

In today’s episode, Michael will share with us his decades-long experience in real estate, the techniques, and marketing strategies he employs to find good deals. Not to mention, he will also tell us what works and what doesn’t. With expertise that has been seasoned by decades of dabbling into real estate, expect nothing but value from Michael.

Topics Covered:

01:03 – His journey into the real estate world

02:56 – Where does he focus as an investor

04:21 – Why do end buyers buy from him and not from another wholesaler

06:47 – How he came about marketing whilst finding deals

07:50 – How different was doing real estate then versus now

10:54 – What other marketing strategies does he do other than direct mails which are also effective

14:23 – Why a seller allows him to buy a house at a discount even if they could sell it on a multiple listing service

17:39 – Giving us his reality of generating prospects

Key Takeaways:

“I started laying out all the things I did to find the opportunity at hand cause opportunities, hard to do or hard to find, you just have to be consistent and know what you’re doing and then keep doing it and systemize yourself so you can do it on purpose.” – Michael Quarles

“We know that 80% of our deals come from follow up. I mean we’re kidding ourselves If we think that all of our deals are going to come from the first inbound phone call. It’s not how our gangs play. It’s a follow-up. I mean I didn’t marry my wife the first time I met her. I took her out a couple more times and that’s how society is run. We have to get used to something before we buy it or sell it or sell our house to it.” – Michael Quarles

“Direct mail works well for me, but it’s not the only thing I would suggest someone do. I think we would be kidding ourselves if we put all of our eggs in one basket because the moment that basket breaks all of our egg spills.” – Michael Quarles

“The idea is you have to have an abundance. Most investors with a problem that they live through is they don’t have an abundance or they start sharpening their pencils and their deals get really skinny. Well, if they had 15 opportunities a day, take the best one of those 15 and do that deal.” – Michael Quarles

“When you get it to the point where you remove yourself from being emotional, you can get better deals done.” – Michael Quarles

“If you guys want to have an on-purpose business, you have to start somewhere. You have to start with marketing.” – Michael Quarles

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Ep.75 – Really Dialing in Your Real Estate WHY with Steve Rozenberg

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What you’ll learn in just 17 minutes from today’s episode:
  • Know the challenges that Steve faced in running their business and what he did
    to solve them.
  • Discover why Steve says it is absolutely vital to have clear goals.
  • What are the two things you need to do to find out what your real goals are?

 

Summary

Steve Rozenberg is an airline pilot, author, and investor. He created and built a property management company and merged it with Mynd Property Management in 2019. He currently holds the position of Vice President Investor Education, which is focused on educating investors on goal-setting and strategies.

Years ago, Steve thought he was ‘set’ and had the safest and most secure job as an airline pilot. And then, the 911 tragedy happened, which shocked the world and affected many lives. Steve was not an exception and he lost his job.

That’s when he realized he needed to be in charge of his destiny and right there he promised himself that he wouldn’t let anything to control his finances and future. That’s when Steve shifted to real estate investing and did everything to learn the industry. But it was not an easy feat, and he made mistakes and lost money along the way. Now he is an accomplished real estate investor, owning dozens of real properties, apartment complexes, and has also flipped and wholesaled hundreds of properties in Texas.

Get to know Steve and learn from his experiences, and profit from some golden nuggets of wisdom in today’s episode.

Topics Covered:

01:17 – Steve narrates how the 911 tragedy ended his job as an airline pilot 

03:19 – Turning to real estate investing after realizing that he needs to be in control of his finances and future

03:52 – How he studied and started in real estate

04:49 – What type of real estate he is currently focusing on

05:27 – The challenges that he and his business partners faced running their business

07:01 – Hiring a business coach and the significant benefits it brought their company

07:58 – Lessons learned from his mistakes

08:40 – Steve talks about how important is setting goals and the realities in real estate investing

12:01 – Two things to do to find out what your “why” is

15:34 – Aligning your goals with your spouse

17:58 – How to connect with Steve

Key Takeaways:

“I love flying. I would never give it up. I still fly for an airline, and I love it.  But I also realize that I cannot let someone else or something else be in charge of my destiny, and not be in control of my own future and my finances just because I’m employed by someone.  It doesn’t mean that they’re responsible for taking care of me, which is a different way of thinking, then I grew up.” Steve Rozenberg

 “I’ve been very, very fortunate.  And I believe that the biggest reason is because I’ve learned that this is a business. And I’ve learned the hard way by getting taken advantage of, lost a lot of money, all those things. But I don’t think if I had not done that and learned those valuable lessons, I don’t think I would be here today.” Steve Rozenberg

“I think it’s more important to ask yourself the “why” and nobody really takes the time to ask themselves.”Steve Rozenberg

“The great thing about real estate is there are no rules. You can flip, you can wholesale syndicate, you can, you could do whatever you want. That’s a great thing. The bad thing is there are no rules. You can flip, you can wholesale, you can do whatever you want. There are too many choices.”Steve Rozenberg

“The challenges when they get into real estate, is they’re waiting for someone to give them that advice. They’re waiting for that one word or phrase of advice. And I tell people that don’t exist. You being successful is made up of a lot of good decisions, not one great decision. So, there’s not one great thing that you’re going to do today that’s going to get you across the goal line. It’s a matter of doing things good consistently, and it’s not perfection.  It’s persistence.”Steve Rozenberg

“People get so focused to shoot holes in theories. Everybody has their moon.  Everybody has their end destination. But you’ve got to make sure that you can clearly identify it.”Steve Rozenberg

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Ep.74 – Creating Vendor Takeback Mortgages with Adam Martin

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What you’ll learn in just 17 minutes from today’s episode:
  • What a Vendor Take-Back Mortgage is all about and how to create one 
  • The idea behind vendor take-back financing and the benefits sellers can get from it 
  • Tips about the ins and outs of vendor take-backs

 

Summary

Adam Martin is Vice President of Sales for Control Your Property, real estate investor, and life-long entrepreneur. While obtaining his Honors degree in International Business Management, Adam was afforded the opportunity to travel Canada doing sales in Alberta, Saskatchewan, and Manitoba. He has been to over 17 countries, giving him the unique world view needed to perform in sales and bring value to his customers. Adam has also co-authored several courses and articles on real estate investing, and began investing at the age of 24 with one of the most creative deals in the business. 

In this episode, Adam will show us the first steps to creating Vendor Take-Back Mortgages for your real estate deals, so if you want to learn more about a great strategy to get you started if you don’t have much capital, listen to this short and sweet interview.  Check it out today 🙂

Topics Covered:

01:12 – How early on in life did he start investing in real estate and what got him into that

02:17 – The first steps anyone should do when diving into real estate

05:54 – What is vendor take-back financing

07:51 – How is vendor take-back financing presented to the seller and what are the benefits to them

13:10 – What are the important things to consider when talking about vendor take-backs?

15:06 – Where to find sellers that have free and clear ownership of their properties

Key Takeaways:

“This is absolutely the step that catapulted me forward in my real estate investment. One of the first things I did was I went surrounded myself with real estate investors. I went on a limo tour where we tour private off-market deals. I went on to one of those with absolutely no resources, no means to buy anything. But I went there for networking, to meet some great people. I ended up meeting my mentor there.” – Adam Martin

“Vendor takeback mortgage really does act and behave just like the bank would. There’s just often a lot of pros that you won’t find at the bank. For example, he wasn’t worried about my creditworthiness. He wasn’t worried about, my income or my ability to prove my income. And he wasn’t worried about my utilization on credit in any of those factors that would certainly come into play if we were talking to an institutional financer.” – Adam Martin

“So a big advantage, if anybody’s ever looked at an amortization schedule, you probably realize that at the beginning of the loan, the vast majority of your pay or a good chunk of your payment is going towards interest. And a smaller portion is going towards the principal. So as a seller, he’s benefiting from that. So he’s actually probably making much better than 3% on the money if you look at that timeframe. Cause that’s the trick to the whole amortization thing.” – Adam Martin

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Ep.73 – Youtubing To Real Estate Success with Matt McKeever

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What you’ll learn in just 17 minutes from today’s episode:
  • Find out which strategies brought Matt the most momentum in his real estate business 
  • Learn which real estate methods Matt used to replace his active income with passive income 
  • Discover and use the same social media systems and strategies Matt uses to grow your own real estate business

 

Summary

Matt McKeever, CPA is very active Real Estate Investor with over 100 tenants,he has a YouTube Channel with over 50,000 subscribers, and he’s the Founder and Host of The Ontario Real Estate Conference (OREC).

Today on the Property Profits Real Estate Podcast, Matt will take you through his journey of jumpstarting into real estate, and how he quickly created enough passive income to replace his j.o.b. income. Matt is one of the first Canadian real estate “Youtubers” and has built up a subscriber list of over 50,000 (which is very impressive for a relatively small market). In this episode, Matt also shares what some of the big benefits are of having your own ‘media’ like a YouTube channel. So tune it to learn how to leverage social media through YouTube to grow your influence AND your portfolio at the same time!

Topics Covered:

01:17 – How he started as a real estate investor

02:29 – What real estate strategy started his momentum in the real estate world and what came after next

03:25 – The kind of upgrading done when you do the BURR strategy

04:48 – Relating his investment journey in real estate

08:55 – How he is leveraging YouTube channel for his real estate business

13:03 – The amazing things his YouTube channel has done for him and his real estate business

15:22 – What to take into consideration to avoid having trouble with the Securities and Exchange Commission

Key Takeaways:

“Regardless of where you’re at in your journey, build that financial fortress of solitude.” – Matt McKeever

A lot of real estate investors, I find, discount the value of social media and I think they’re doing themselves a great disservice.” – Matt McKeever

“At the time I was reading the book, essentially it was saying something to the effect of talk to your audience in the language they want to be spoken to. And it immediately clicked for me.Tthe reason people love real estate is it’s so visual. You can feel it, you can smell it, you can touch it. So immediately I was like, Oh, YouTube is the perfect medium for real estate investing.” – Matt McKeever

“And to me it’s a no brainer. When I see major companies like Netflix and Amazon and Disney investing so much money into producing online content, and it just seems like a natural fit that as a real estate investor, I should be doing the same thing.” – Matt McKeever

“Like everyone’s an adult and needs to decide exactly on which side of the wider black line they want to be or if they want to be somewhere in the gray. For me, I’m really focused on building longterm legacy and massive business. That’s why I’ve kept a lawyer on retainer just to make sure.” – Matt McKeever 

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Ep.72 – Doubling Down with Duplexes with Scott Zandbergen

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What you’ll learn in just 17 minutes from today’s episode:
  • Learn Scott’s journey from shifting from his corporate IT career to finding his passion in real estate investing
  • Know the similarities and differences that he learned working in start-up companies compared with real estate investing
  • What is Scott’s “Doubling Down with Duplexes” strategy, and how it works

 

Summary

Scott Zandbergen is an active real estate investor, based in Georgetown, Ontario. He’s built his portfolio over the past six years using his equity, and working with joint venture partners, all while juggling a busy career in the technology sector. His investing focus and strategy are converting single-family homes into cash-flowing duplexes.

Today on Property Profits Real Estate Podcast, Scott reveals what made him change paths from his corporate life into creating wealth and finding freedom through real estate. Also, find out how his proven strategy for raising property value in a short time, which has helped him generate significant short-term income and long-term net worth.

Topics Covered:

00:59 – From working as a corporate job for more than two decades, Scott will reveal how he shifted and started real estate investing

04:45 – His journey in real estate investing – from the awakening of his entrepreneurial spirit while working in start-ups to buying his first three houses in three months

07:23 – The similarities and differences in start-ups vs. real estate investing

08:31 – How the book The Lean Startup by Eric Ries and doing start-ups helped him instill the learning process

09:16 – How Scott started with doubling down with duplexes strategy and how it works

13:04 – How he works with a general contractor in managing his projects

15:11 – Financing his deals

16:32 – What he would’ve done differently 20 years ago 

18:33 – How and where to connect with Scott

Key Takeaways:

“One thing I learned being in a startup is there’s less clarity around roles.” – Scott Zandbergen

“ In the real estate world, there is a lot of testing and learning. I’m always using a learning mindset to try different approaches, different strategies, or ways that write ads to attract tenants to my properties.  I’m always tweaking, and I’m always trying different process tweaks, different ways to screen my funnel when people are coming in. I learned that in a startup for sure.” – Scott Zandbergen

“I’m not worried too much about having to compete with fellow investors because, as I keep finding, there’s a real lack of good quality rental units in that market. So, I think as long as we’re delivering the right product, we are always finding good tenants that want to pay the prices that we’re asking.” – Scott Zandbergen

“You have to have a strong level of trust with who you’re working with. And because I’ve done several now where they’ve been home runs, I feel a lot more confident that going forward, I don’t stress over it maybe as much as I did the first few that I did.” – Scott Zandbergen

“And so my advice to people, like I mentor some people informally and younger folks on this now, and I always say, just do it.  Take that first step because I promise you, the world will not set on fire if you try this. It’s not super easy, but it’s not rocket science either.” – Scott Zandbergen

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Ep.71 – How to Attract Investors, Establish Credibility, and Fund Deals with Hunter Thompson

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What you’ll learn in just 17 minutes from today’s episode:
  • Detailed explanation of what syndication means
  • Know how Hunter invited 30 people and converted them into real estate investors after a lunch meeting
  • What are the two ways to raise capital based on what it is that you offer

 

Summary

Hunter Thompson is a full-time real estate investor and founder of Asym Capital (pronounced AY-SIM), a private equity firm based out of Los Angeles, CA. Since starting Asym, Hunter has raised more than $30M in private capital for real estate offerings. He is the author of Raising Capital for Real Estate: How to Attract Investors, Establish Credibility, and Fund Deals.

Today on Property Profits Real Estate Podcast, we feature Hunter’s journey in the world of real estate investing. Discover how his background in economics and passion in communications gave him an advantage in his newfound business. Learn from this author and real estate entrepreneur as he details how he attracts potential investors and has raised an impressive amount of $30M capital from investor partners. He will also give you some golden nuggets of information about syndication, the mobile home park business, and practical and proven ways to raise capital for real estate deals.

If you’re starting to raise money for real estate investing, you shouldn’t miss this episode.

Topics Covered:

00:31 – Brief background of Hunter

01:20 – Hunter gives details on his inclination in economics and what led him to venture into real estate investing

03:40 – The two significant events that made him decide to go into real estate 

05:14 – Detailing what syndication means

06:50 – Hunter further explains his journey starting as a passive investor, later on, started his business and worked with operating partners

08:38 – How the process of finding and working with investor partners, raising capital and focusing on mobile home park business all worked for Hunter

11:48 – Brief description of what his book was all about

12:25 – Advice in dealing with the Securities Commission in the US

12:58 – Two ways to raise capital in terms of your offerings

14:50 – Hunter talks about his passion and ability in communications that made him invite 30 accredited investors to listen to his talk on mobile home park business and made them invest in his business

17:09 – Where and how to get resources from Hunter – his book, podcast, webinars and other valuable contents

Key Takeaways:

“Once I understood the vehicle, from my perspective, I was thinking, the return profile is somewhat similar. I get to be diversified across multiple different asset classes across the country, and I get to depend on someone else’s time, energy, and expertise. I’m going to do this a lot. And that’s really how I built my business.” – Hunter Thompson

“A syndication is pulling your money together with some other investors and getting into a much bigger deal than you probably could. – Hunter Thompson

“This is not an easy job. Anyone that thinks that it’s easy to raise capital hasn’t raised a lot of capital. You can fall on your face pretty hard.  If you do it right, it can be the most lucrative, the most sought after, the most consistently needed skill in the entire real estate business. If you have the ability to consistently write seven-figure checks or eight-figure checks, you will always have a place in the commercial real estate world. It’s unbelievable, and I think people are starting to get wind of that now.” – Hunter Thompson

“Always have a really good attorney, especially if we’re going to put something on paper like write a book. It has to be an iron-clad.” – Hunter Thompson

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