#FreeFlowFriday: Your Patriotic Duty with Dave Dubeau

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What you’ll learn from today’s episode:
  • Find out why you have a patriotic duty to educate people about real estate deals 
  • Discover about the benefits you get from real estate you wouldn’t find in any other investment choices 
  • Find out how other investment vehicles fare compared to real estate 

Resources/Links:

  • Are you looking to attract investors and raise capital for your deals? Get a complimentary copy of Dave Dubeau’s newest book, called ‘The Money Partner Formula’. Get your PDF version at investorattractionbook.com. 
  • Join me for one of my upcoming live one-day virtual workshops. You can register here: https://investorattractionworkshop.com/ 

Real estate has a lot of benefits. There is not any other investment out there that gives us so much amount of control over it. 

But the challenge is, not many people understand real estate and its advantages. How do we go about raising capital not focusing so much on ourselves but the investors? 

Join me in this episode as we delve into our patriotic duty towards educating investors. 

Topics Covered: 

00:34 – Rethinking the concept of approaching people to invest with you 

01:32 – How investment choices suck for average people 

02:41- There are up to eight profit centers in a real estate deal 

03:34 – So many benefits in real estate but investors do not understand  

04:04 – Have a grown-up conversation with people and allow them an educated decision for themselves 

Key Takeaways: 

“We’re involved in real estate investing, I don’t know about you, but I firmly believe that a good real estate deal is the best way for everyday folks like you, like me, like our investor partners to get an above-average return on our money backed by a solid, tangible thing, a real piece of property.” – Dave Dubeau 

“What other kind of investment out there offers so many different ways to profit?”– Dave Dubeau 

“What other investment vehicle out there that we can control, we can exercise so much control over, not that I’m aware of, like a really good piece of property.” – Dave Dubeau 

“Here’s the challenge. Our investors don’t understand it. It is our patriotic duty to educate people about our deals, show them what the big benefits are, show them what the risks are as well, and allow them to make an educated decision as to whether they want to invest with you or not.” – Dave Dubeau 

Connect with Dave Dubeau: 

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Ep.166 – Kick Up Your Context with Jesse Fragale

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What you’ll learn in just 17 minutes from today’s episode:
  • Find out how scalable multifamily deals are 
  • Learn how to live a lifestyle you want and not just live every day punching a card around a specific job 
  • Find out how to have the mindset of acting on your fear and becoming successful 

Summary: 

Jesse Fragale is a commercial real estate broker and investor.  He started investing in student rental properties a little over ten years ago. As his passion for investing grew, he began investing in single-family homes and condos. Following this, he transitioned to investing in multi-family apartments, and that is his focus today. 

In this episode, Jesse shares his on-the-go attitude of going after deals of “If people can do it, I’m pretty sure I could do it.” He shares the mindset of getting scared and doing it anyway. As to him, the deals that he is so most proud of are the ones that he was scared of closing on. And look where it has gotten him now — not only stretching out of his comfort zone but also stretching out on to far better deals out there. 

Topics Covered: 

01:01 – Transitioning from single-family homes to multi-family properties 

03:51 – Becoming a broker after years of investing in real estate and what advantage it has given him in running his real estate business 

05:29 – Sharing how his first multifamily deal went about 

07:33 – How he raised capital for his multifamily deals 

09:21 – How did the idea of real estate investing kicked in for him, and who influenced him to pursue it 

11:30 – Why his first deal was a student rental property, and how did he do it despite only nineteen then at the time 

13:33 – What could be the reason why he sees opportunities and go after them while others do not 

14:59 – What mindset has got to do with deals he is most proud of 

17:45 – How socializing with like-minded people and listening to podcasts help him in his real estate business 

Key Takeaways: 

“The move to apartments was the scalability of it. And then I think it was my exposure to the fact like you mentioned, I’m a broker, and my partner, he is a broker specifically in multifamily. So, when you start seeing people do 2030, $50 million deals, all of a sudden, the one to five start looking pretty reasonable and achievable.” – Jesse Fragale 

“I was thinking how does my Dad’s friend afford those big cars. I found out that he owned like 25 single-family rental properties. And that was kind of my first window into this idea that you don’t have to go punch a card every day or have a specific job, you can actually be a business owner or be a landowner.” – Jesse Fragale 

“It wasn’t till years later in university that I saw that friends of mine were renting out places to other friends that they lived with and sometimes your buddies, their parents buy a house in a student residential town, and then they rent out to their friends. So, once I saw that, it kind of all clicked.”  – Jesse Fragale 

“I think the thing that I try to tell people getting into real estate is kind of push yourself to think that there are certain deals that you think you can do right now where you don’t think you can do. And you really can actually go a couple of steps further past that point of comfort.” – Jesse Fragale 

 “The reality is, once you start seeing yourself as having the ability to buy a seven-unit — that means maybe going out to see it, walking the building, going with the agent having those conversations. It becomes more and more part of your DNA or part of your identity.” – Jesse Fragale 

“I know it sounds somewhat far-fetched, but I found that I have always been most proud of deals, looking back. And it’s been the ones that I was the most uncomfortable and slightly scared about closing on.”  – Jesse Fragale 

Connect with Jesse Fragale: 

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#FreeFlowFriday: 8 Capital Activators Part 2 with Dave Dubeau

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Checkout: Raising Capital Without Rejection Full-Day Workshop
(Online): Click Here
What you’ll learn from today’s episode:
  • Find out how to make your prospects decide to invest with you without being pushy with them 
  • Learn how to go the extra mile with your prospects and build lasting relationships 
  • Discover how to make you a hero with your investors your raving fans 

Resources/Links:

  • Are you looking to attract investors and raise capital for your deals? Get a complimentary copy of Dave Dubeau’s newest book, called ‘The Money Partner Formula’. Get your PDF version at investorattractionbook.com. 
  • Join me for one of my upcoming live one-day virtual workshops. You can register here: https://investorattractionworkshop.com/ 

Having to reinvest with you is a lot easier and less costly than generating new investors. 

How do you keep communication consistent by staying in front of them, under promise but overdeliver, setting realistic expectations but delivering dream results every time, and getting them to invest over and over again? 

This second part of capital activators has got you covered. 

Topics Covered: 

00:29 – How to deliver the dream results 

01:17 – Under promise but overdeliver 

01:44 – What to keep in mind when doing investor presentation 

04:50 – How to turn your investors into raving fans willing to reinvest with you 

06:01 – What’s in the capital activator number six 

09:37 – What’s with referrals as capital activator number eight 

12:12 – Managing unrealistic expectations 

13:05 – How to help our investors make it easy for them to refer us 

15:18 – What this whole idea of the ‘before’, ‘during’, and ‘after’ units in your business 

15:45 – They’re going to act on their timeline, not on my timeline 

17:12 – What you can do to make them decide to invest with you 

17:48 – Having that proactive marketing stance 

20:00 – A matter of planting seeds constantly 

Key Takeaways: 

“If you under-promise, it makes it a lot easier to over-deliver.” – Dave Dubeau 

“A big problem I see with a lot of folks when they’re doing their investor presentation is that the case study they use is one of their home runs. Or if they’re a brand-new investor, they’re showing somebody else an example, that was a home run. That’s the temptation, I’ve made that mistake myself.” – Dave Dubeau 

“What you want to do instead is just show a plain Jane deal. And if possible, and the numbers are still attractive, knock it down a few notches so that you have a good opportunity when you do an actual deal with them to over-deliver.” – Dave Dubeau 

“When you’re showing a deal to a prospective investor, I would highly recommend that you base your projections on the national average, not on what’s happening locally, right this moment.” – Dave Dubeau 

“How do we surprise them after we’ve wrapped up the deal. Here’s one way you can do it, once you’ve given them their final check, let’s say the deals are done, don’t just give them the check. But give them a thank you gift as well. Take a little bit of that profit and invest in that relationship, it will go a long way.” – Dave Dubeau 

“Once the deal is done, they’re really not expecting anything more from you. So, if you deliver something more after the transaction is over, you’re really going to stand up.”  – Dave Dubeau 

“You’re not going to convince anybody to invest with you, you’re not going to convince them to do that, they’re going to make up their own mind that it’s a good idea to invest with you.”  – Dave Dubeau 

Connect with Dave Dubeau: 

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Ep.165 – Smith Manouever with Keith Uthe

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What you’ll learn in just 17 minutes from today’s episode:
  • Learn how to take advantage of the Smith Manouever to lessen your taxes 
  • Learn which deals you can best use your money to earn income 
  • Find out the tax savings you can get from using the Smith Manouever 

Summary: 

As an Independent Mortgage Specialist with Mortgage Alliance Enrich Mortgage Group and a Legacy Certified Financial Life Planner in Calgary, Keith Uthe’s daily objective is to fulfill his personal life vision: ‘Everyone Shall Live a Life of abundance’. His goal in every conversation that he has is to impact that person’s life to help him towards a life of abundance. His experience, training, and knowledge as a Real Estate Investor, Certified Real Estate Investment Adviser, and Mortgage Associate all play a part in what he gives to those he works with. 

In this episode, Keith talks about how the Smith Manouever gives you an advantage of tax savings. While you gain income from investments you have, you can also use as a tax credit the interest you pay for your mortgage. At the same time, if you want to build a fund for your retirement, this is also the best way to accelerate it. 

Topics Covered: 

01:41 – What is the Smith Manouever, and what was the objective behind creating it? 

03:08 – How does it differ or relate to the one in the US 

04:26 – How does the Smith Manouever work 

07:13 – First key thing you need to know about Smith Manouever 

07:39 – What is a readvanceable mortgage 

08:30 – The second key thing to consider in the Smith Manouever 

08:52 – What is the third key thing to take into account with the Smith Manouever? 

09:39 – Where does your money work best  

10:26 – The intent is to use the money to earn income 

11:29 – How is the Smith Manouever done 

13:06 – Why would you put your money in a high-interest savings account and earn less than you’re paying on interest? 

16:10 – What to consider when doing the initial set up of your Smith Manouever account 

16:34 – To whom does this Smith Manouever work best for 

Key Takeaways: 

“One first key thing in Smith Manouever is, you need to use a readvanceable mortgage product.” – Keith Uthe 

“The second key thing is, you have to have at least 20% equity in your home to be able to get the readvanceable mortgage setup.” – Keith Uthe 

“The third key thing you have to consider is that the funds that you would take from your pay down of your mortgage to invest have to be invested into non-registered investments.” – Keith Uthe 

“The advantage of converting your mortgage, and being able then to deduct the interest on your mortgage against your income, that’s where the rubber hits the road, you start to see those big gains.” – Keith Uthe 

“It does take diligence, and it does take the responsibility, but the tax savings are huge.” – Keith Uthe 

“The initial setup does take some guidance. But, that’s why we’re working with a Smith Maneouver Certified Professional, as a mortgage broker, as an accountant, as a financial planner, as those are important things. You want everybody that understands what the objective is, and all work together in the same sandbox to achieve the result to the client.” – Keith Uthe 

“If they’re currently trying to do something to build a retirement fund for their future, Smith maneuver is a way for them to be able to help accelerate that.” – Keith Uthe 

Connect with Keith Uthe: 

Connect with Dave Dubeau: 

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#FreeFlowFriday: 8 Capital Activators Part 1 with Dave Dubeau

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Checkout: Raising Capital Without Rejection Full-Day Workshop
(Online): Click Here
What you’ll learn from today’s episode:
  • Discover the three main business categories that will help you map out your marketing plan to onboard investors
  • Learn about the marketing strategies that compel your prospects to book a call with you
  • Find out recommended action steps that will earn you your prospects’ trust and ultimately invest with you

Resources/Links:

  • Are you looking to attract investors and raise capital for your deals? Get a complimentary copy of Dave Dubeau’s newest book, called ‘The Money Partner Formula’. Get your PDF version at investorattractionbook.com. 
  • Join me for one of my upcoming live one-day virtual workshops. You can register here: https://investorattractionworkshop.com/ 

Getting prospects to invest with us is not an overnight game. You’ve got everything all planned and mapped out.

The tendency is, we focus on those who will invest with us right now. We should remember that, not always, just because we are ready, they are, as well. They’re not ready just yet.

And before we lose up to someone else having good plans for their money, let’s stay top of mind with them and make it easier for them to take action with us.

How exactly do we do that? In this two-part series of Free Flow Friday, let’s uncover the capital activators and get them activated.

Topics Covered:

00:31 – Dave’s recommending of Dean Jackson

02:39 – Three main business categories

04:10 – What is the ‘before unit’ all about

04:21 – The ‘during unit’ — what it looks like

04:43 – What it entails in the ‘after unit’

05:43 – What is the capital activator number one – creating curiosity and desire

07:34 – The second capital activator — what’s in it for them

08:27 – What’s the fastest way to do the second capital activator

09:54 – The third capital activator – how to stay top of mind with vital people

10:39 – What is one thing to remember with the third capital activator

11:20 – When will the investor pull the trigger and invest with you

13:26 – One big tip to stay top of mind

13:37 – What should be the goal of your marketing

14:10 – Why you need to have a specific CTA

16:33 – Dave’s recommendation on how to keep consistent communication with your prospective investors

Key Takeaways:

“The ‘before unit’ is all about finding the investors, identifying the perfect investors, educating them, and motivating them to reach out to us the first time.” – Dave Dubeau

“The ‘during unit’ is where we deliver the experience, whatever that looks like. So that could be starting with a first meeting, getting them to invest with you, that whole process, the duration of that time of them actively investing with you.”  – Dave Dubeau

“The ‘after unit’ is all about really maximizing the experience, focusing on that lifetime worth of an investor. So, it’s all about really working on that, getting repeat business from that investor, getting for them to reinvest with us getting testimonials from them, and referrals.” – Dave Dubeau

“Capital activator number one, according to Dean, and I completely agree with is, we’re going to be much more effective if we select a single target market to focus on. From my perspective, the easiest money, the most logical money to go after first and the safest money to go at first, is that which is within our sphere of influence.” – Dave Dubeau

“Capital activator number two, compelling our best prospects to reach out to. This is what our marketing is all about. All of our marketing is designed to get people to put up their hand, self-identify, and ideally, click on the button that says, book a call with one of you.” – Dave Dubeau

“We need to focus on what’s in it for them. It’s not just all about how great we are, how smart we are, how much experience we have, we have to tie all of that into what’s in it for the other person, what makes this a good compelling thing for them.” – Dave Dubeau

“It’s all about that constant and consistent communication. I always recommend you should be working out to where you’re having at least four communications a month, always staying top of mind. Keep it light, keep it entertaining, a little bit educational, hopefully, a little bit entertaining, interesting.” – Dave Dubeau

Connect with Dave Dubeau: 

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Ep.164 – Deals from Books with Max Keller

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What you’ll learn in just 17 minutes from today’s episode:
  • Find out one formula to build a niche on and be successful at it by using a book 
  • Learn how to be pre-sold to your motivated sellers before you even walk the door 
  • Find out unconventional lead generation strategies not everyone is doing but works every time 

Resources/Links:

Summary: 

Max Keller is a Best-Selling Author, Investor, Entrepreneur, and National Speaker. Max knows how to teach and create success. Max went from being a full-time high school Math Teacher to creating multiple successful real estate and marketing businesses. He has published multiple books and currently licensees his lead generation systems to real estate professionals all over the country.

In this episode, Max shares how he makes his book called Home to Home: The Step by Step Senior Housing Guide as a lead generator. What started as a suggestion from a senior client’s daughter he helped at one time became one of his lead generating strategies. It has positioned him as the local expert in a niche not many are venturing into and made him pre-sold even before he steps into the door and opens his mouth to motivated sellers. 

Topics Covered: 

01:26 – How the idea of using a book to find motivated sellers came about 

05:51 – Getting his book pre-sold even before he knew it and before he walked into the door 

09:40 – What he does to send the book to his senior motivated sellers  

11:39 – Benefits he got from the book that he never expected 

14:31 – How does Max’s book work in other niches other than the senior homeowners 

Key Takeaways: 

“At first, I just started my book as just a way to give it out to people as my business card. And then what happened was, it started to become my number one referral tool. I noticed that business cards, yellow letters, and postcards I would spend thousands a month, but if people didn’t request them, they just throw them away. I was noticing people weren’t throwing away my book. Instead of being in the junk, paying thousands of dollars, I was on the coffee table with all the other autographed books from the author.”  – Max Keller 

“If somebody calls us and they want to buy, get help with selling their house, well, then we just autograph the book send it via courier, so they get it right then. Maybe it costs me a few bucks, but it’s by far worth it when you know I’m walking into the appointment, and I’m already pre-sold. I’m not interviewing. They already know me, they’ve already invested.” – Max Keller 

“It’s just a lot more fun. And I will tell you; we have people who called and said, ‘Hey, I read the book. And I should not have read chapter four, how to stay in my house. I think I want to just stay put for a little while.’ And so that avoids us going over to people’s homes when it’s not necessary because I’m sure folks can relate to that. But then, but even better when we go over there. Most of the time, it’s just us. They already know, like, and trust us from the book. And so, it’s just an easier way to buy houses.” – Max Keller 

“A method that our students and we replicate are those business to business relationships. In the homeowner space, a lot of people are just thinking B2C. So, we’re buying lists, we’re stalking lists, we’re texting people – the common theme in marketing right now is just send people a bunch of stuff that they don’t want. What we do is position ourselves as the local experts.” – Max Keller 

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